job scope includes:
Planning and delivering CRM strategies across the destinations encouraging customer retention personalization and customer loyalty.
Plan, manage and deliver tailored multi-channel CRM campaigns.
Consistently evaluates consumer data, that is, consumer behavior, program engagement, rewards redemptions, user experience analyses, as well as business performance metrics in order to realize areas of improvement in the business’s CRM campaigns, which will drive better results in consumer acquisition and retention.
Undertakes rigorous monitoring and evaluation of CRM campaigns and activities in order to measure ROI, prioritize resources, and enable continuous improvement in consumer acquisition and retention initiatives. At this capacity, the Head of CRM also conducts consume
Posted on: Jun 6, 2021
Unnamed Road - Al Sout - Abu Dhabi - United Arab Emirates