To display a friendly, helpful and cheerful attitude while communicating effectively with our guests and fellow colleagues in order to support Farah strategy and values. To represent and promote Farah in a positive manner at all times in order to maintain a professional brand image to all concerned stakeholders. To enforce and adhere to all UAE laws, health, safety & environmental policies, industry and company rules and regulations, reporting any safety concerns or incidents to management in order to minimize risk and maintain a clean safe and hygienic environment for all guests and colleagues Engage each guest as a unique individual and listen attentively to their requests Adhere to all emergency procedures, ensuring guest safety and participate in an evacuation if necessary