Lead and manage the entire buying process, across men’s brands and product lines, in order to ensure right and commercially viable product ranges, customer satisfaction, improvement on year-on-year sales, margins and stock levels. Inspire the buying team to think creatively, in order to deliver newness in the product range. Oversee category management in order to ensure maximization of sales and profitability. Manage financial goals including pre-season plans, in-season projections, open-to-buy etc. in order to support retail requirements, whilst maintaining alignment with financial parameters. Lead the process of aligning the merchandising planners with the OTB to ensure that the right assortment is delivered to the stores.